Why Shea Butter is the Secret Behind “Your Lips But Better” Glosses
At Aeva Beauty, we believe that beauty should never compromise on care. That’s why our “Your Lips...
Black Dandyism and Black Beauty
Since the Met Gala earlier this month, Black dandyism has become a hot topic once again — and rig...
Festival Makeup Looks to Try This Season
Festival season is the perfect excuse to go bold, get creative, and express yourself with makeup ...
Beauty Must-Haves for Brides: Your Wedding Day Glam Checklist
Your wedding day is one of the most photographed and memorable moments of your life, and every br...
Spring Self-Care Rituals
Spring is a time of renewal, and growth, and the perfect opportunity to refresh your mind, body, ...
5 Ways to Make Your Makeup Stay Longer
If you're tired of reapplying makeup throughout the day or worried about your foundation sliding ...
4 Black-Owned Brands to Support All Year Round, Not Just During Black History Month
Celebrating us, year around. 4 Black-Owned brands to support!
Celebrating Aeva Beauty: A Journey of Empowerment and Inclusivity
Celebrating 7 years here at Aeva Beauty!
2025 Beauty Predictions: 4 Makeup Trends to Try Out This Year
Top 4 makeup trends you have to try in 2025.
New Year, New Routine: 3 Different Ways to Up Your Makeup Game This Year
Walk into the new year with fresh confidence! Here are 3 tips that will elevate your look to the next level.
Master the IT GIRL Beat: Your Ultimate Guide to Flawless Glam!
In celebration of our new Holiday Exclusive: It Girl Cream Collection, here are the products you ...
Master The Basics! A Comprehensive Guide to Perfecting Your Makeup Routine
Doing your makeup is such an exciting experience but can be tricky, if you’re not sure how to go ...
The Power Of Representation: Why You Should Support Black Businesses!
As a black-owned brand, we understand the importance of shopping black-owned and the benefit it ...
New Makeup Styles & TrendsThat's Been Taking over in 2023
Summer is the best time to try new makeup styles and trends! To celebrate the season we have coll...
Trailblazing Queer Beauty Figures: Celebrating their Impact in the Beauty Industry
To continue our pride celebration here at Aeva Beauty, we have three queer beauty figures that ha...
From Drag Queens to Beauty Icons: How the Drag Community Shaped the Makeup Industry
Drag makeup is iconic and takes amazing skills to execute and as a Beauty brand, and as beauty lo...
Discover the Must-Have Makeup Products for Dark-Skinned Black Women
Dark-skinned Black women possess unique and stunning features that deserve to be celebrated and ...
Spring Makeup Trends You Need to Know About
Spring is a time of renewal, and what better way to refresh your look than with some new makeup t...
10 Must-Have Products from Our Black-Owned Makeup Brand for Spring!
Spring is finally here, and it's time to refresh your makeup bag with some new products!
Here at ...
Elevate Your Makeup Routine: Why Black Women Should Embrace the Benefits of Wearing Blush
Blush is a versatile cosmetic that can enhance the natural beauty of black women in many ways. Wh...
Aeva Beauty’s Ultimate Guide; Discover the Perfect Valentine's Day Gift for Your Makeup-Loving Sweetheart
Discover the Perfect Valentine's Day Gift for Your Makeup-Loving Sweetheart
Support Black-Owned Businesses: Why It Matters
As a Black-owned Business, we understand the importance of supporting other black-owned businesse...
Luscious Lips! The Moisturizing Benefits of a Hydrating Lip Gloss
Lip gloss is a versatile and popular makeup product that can provide a variety of benefits. One o...
Upgrade Your Eye Game With Our New Eyeshadow Palette
We are excited to announce our newest launch, our Sig.nature Eyeshadow Palette.
This Palette i...